QeS^© Technology Solution (continued)

QeS is unique for its automation, speed, and ease of use because these were the specific design goals. QeS stands apart because the developers were free of the academic mind set and jargon that currently make modeling opaque (perhaps deliberately so) and expensive for the average marketer. The established statistical priesthood will not be able to do business as usual in the face of the economies that QeS offers.

With high bandwidth becoming common throughout the Internet, users will soon be able to transmit their data and get back their model and scoring "on-line", and the "same-day". The technology can do the analysis that fast right now.

Because of the years of thought that have gone into QeS, the technology is ready now to take on "futuristic" applications that most are not even aware are possible. The anatomy of the QeS technology includes the QeS Engine, a component that operates automatically at high speed under software control.

What this means is that modeling and prediction (scoring) can take place automatically, entirely under the control of master software customized for an end user’s environment.

This unique solution for marketers will revolutionize DRM marketing; making profiling, modeling and scoring / prediction economical, fast and (since done very frequently) more responsive to real-world, external factors, and therefore much more effective.